POPESCU, Georgeta Luminița; BONCEA, Adrian; RĂDULESCU, Constanța; CĂLINA, Denis-Lucian; IONIȚĂ-NICULESCU, Alexandra
("Ion Creanga" State Pedagogical University of Chisinau, 2023)
The digital era is bringing changes to the entire human lifestyle, integrating more and more with all activity domains and even bringing fundamental changes to some of them. Using digital tools in advertising becomes an ...