Abstract:
In the article „Values Ready-to-wear luxury elucidated in suit” is demonstrated priority of „prêt-à-porter” on the fashion world arena. There are described conditions of the appearance of fashion houses „prêt-à-porter”, adapted to the Federation Française de la Couture. By the author is determined the role of the fashion industry pioneers, who promoted the fashion direction „prêt-à-porter” and „prêt-à-porter de lux‖. Jeanne Lanvin, Coco Chanel, Yves Saint Laurent, Huber de Givenchy, Pierre Cardin, Louis Feraud, Gui Larochhe, Andre Courrèges, Jean Louis Scherre. The article promotes elegance, refinement, style rationalism B.C.B.G. and Yuppies.It is determined basic elements of the dress code „ready-to-wear luxury”.
